Some say that when it comes to search engine optimization, there are no more SEO secrets to be told. That is not completely true especially if you are a beginning learner in this field. Everything is new to you. Every knowledge is exciting. All that you find out about optimization to you maybe secrets you have gloriously unraveled.
That is because even though you maybe an experienced online or affiliate marketer, just like David Jenyns who is successful in this field, surely there was that time in your life when you knew next to nothing about websites and search engine optimization. Almost all of the SEO techniques that you read about were completely new to you and when you finally put these into action you then started to see real and satisfying results. This is the same thing that is happening to any beginner right now.
So here are five SEO secrets which will surely help your website attain its online ranking goals.
1. Target the low hanging fruits.
This refers to the keywords that you should be targeting for your Internet campaign. The logic behind this is that all the top and common keywords are already dominated by authority websites. These are sites that have usually been around for a very long time, have accumulated a loyal following, have gathered a great number of links, and already have high quality content. For you to challenge them with the same keywords would be a very long and hard battle for the top rankings. I am not saying it is an impossible task, but it is sure a very hard one.
2. Create original and quality content for your website.
Some people say that duplicate content is a myth, others say otherwise. While this debate keeps on, the only sure thing about content is that you should create your own, original, and great quality content. It should be something that people would love to read and then share with their friends.
3. Do only the white hat SEO methods.
You should only use white hat SEO techniques just to be always on the safe side. What is white hat by the way? It is any technique that is preferred by the search engines as it would not manipulate their search ranking results. It is therefore to your advantage to learn about the black hat methods and to stay away from these.
4. Acquire links the natural way.
What this means is that you should think how people would normally link to a website that they genuinely like. They would link using the site's URL for the anchor text and not an obvious keyword. They would not link to it more than a couple of times within just one web page.
5. Always be up to date.
This is perhaps the best of all the SEO secrets that you can learn. The rules or best practices when it comes to search engine optimization is continuously changing. What you know a year or two ago may no longer apply today or in the next few months. How can you achieve this? By reading SEO blogs, participating in Internet marketing forums, and subscribing to newsletters about the topic.
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